Category: Experts Speak

MELTAG- Loyalty, CRM and beyond!!

Traditional method of sales promotion model has certainly proved over the ages of its ever increasing cost, weak RoI, increasing costs over the various steps and also crucially, there is no efficient method to connect with your customers. Customer insights, direct connect to customers and engagement with customers to build

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Viral Bolt- App that lets you earn while you share!!

The focus point of businesses having an account on Facebook, Twitter, Google+ and other social media, is to drive customer engagement, increase revenue, and of course to socialize. How cool would it be have an app that not only assists in attracting businesses customers but also help individuals earn money

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How to keep your sanity as a business owner

As small business owners, the stress is bound to be great, especially as you have to think about almost everything. Every entrepreneur has his or her own breaking point. It could be something like being too swamped with work and not getting enough time for spending quality time with your

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4 Start-Ups funded at TiE Startup Heroes challenge

2015 started with a bang for the Hyderabad Startup Ecosystem. Hyderabad based eKincare and Violet Street raised huge growth funds and it was exciting  to see 5 out of the 10 startups that pitched at the Startup Heroes event by TIE Hyderabad get funded. At the Tie Start-UP Heroes, The

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When Ask had to ask??!! – A postmortem on Ask.com

You think its light that you see at the end of the tunnel, you reach for it, and you run towards it and BAM!! It”s light alright from a train that”s speeding right towards you!! Something akin is the scenario with our search engine Ask.com. Ask.com originally Ask Jeeves, was

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