Tag: way2sms

Technology Start-Ups

How Obsessing on Outreach and Marketing Helped Truepush Grow

Copying is not inherently bad. Go as lean as possible with a rockstar team. Get the initial traction from good Marketing and PR. Retain the initial traction by spending more time with first customers. Eat numbers for breakfast, lunch, dinner. Get customer feedback.Don’t deviate from the roadmap. Customer retention happens

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