Freyr Energy facilitating the Green Pledge by Making Solar Simple - Start-Up Hyderabad
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Freyr Energy facilitating the Green Pledge by Making Solar Simple

 4 years ago    

India’s climate target of having 40% non-fossil fuel powered capacity by 2030 is driven by the fast blooming startups focusing on cleaner energy. Solar and wind energy projects may constitute over half of India’s total power capacity by 2030, according to a draft report by the country’s power-planning body, which sees the country surpassing its climate goals.  Eco Startups such as Freyr Energy help facilitate the Green Pledge by making it more accessible to not just the affluent sections of the society, but to the other end of the spectrum too.

Freyr Energy with its branches in 20 states, headquartered in Hyderabad was established in 2014 with an aim to make solar energy accessible and easily adaptable and has been making rapid strides to achieve India’s ambitious target. Unlike the traditional forms of electricity that are not only pollutive in nature but are also getting more expensive with each passing day,  Freyr offers a solution that is cleaner, safer and affordable. Today, the company provides homeowners, businesses, communities, and various organizations solar energy options that are tailor-made to fit their specific requirements.

At Freyr, a team of 55+ dedicated professionals with a cumulative solar experience of more than 200 years develops a custom-built solar solution for every time a customer comes knocking intending to switch from electricity to more sustainable energy options and save money at it too!

Freyr takes pride in announcing that despite being in existence for just a little over half a decade, it has completed 1200+ installations, saved  14,652 tons of CO2 emission per year and  1,67,590 number of trees annually, electrified more than 120+ villages/tribal habitats. They have given access to power to more than 20000 people, access to better quality education infrastructure to more than 10000 students along with positively impacting  17,000+ people in Ghana. 

Founded by Mr.  Saurabh Marda, a multi-faceted entrepreneur donning several hats who brings with him a vast experience of 9 years in diverse business operations. Currently, He is the co-founder and managing director of the Freyr Energy Service. Specializing in engineering, Business development, and strategy, he has worked in both start-ups as well as large corporate across continents. Radhika Choudary is the co-founder and director at Freyr Energy. The resilient leader spearheads the Business Development division utilizing her skills and experience to build a platform for making sustainable energy solutions more accessible and affordable. Adding another feather to her cap, Ms. Radhika was a panelist at SolarRoofsTelanagana 2019,

UNIDO’s Shakti National Convention of Women Entrepreneurs, FranchiseIndia/’s Startup Summit2019 and a speaker at UBM’s RenewX. She is also the recipient of the Femina World Women Leadership Award for Excellence in the power and energy sector and the Women Entrepreneur Quest (WEQ) in 2017. Together, this dynamic duo is changing the landscape of the energy outlook of the country and rightfully so. By bringing to every home an easy access pathway to a sustainable livelihood and commerce, they sure are being a brighter window to the world.



She is an avid reader with a special place for classics in her heart. As a student of literature, mass communication, and political science, she shares a passion for writing and an interest in law. She is an environmental activist in Hyderabad and works with NGOs caring for underprivileged kids. Being an earnest conversationalist, she believes everyone has a story to tell.


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