Percept Live partners MeraEvents for end-to-end event technology solution - Start-Up Hyderabad
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Percept Live partners MeraEvents for end-to-end event technology solution

 9 years ago    

MeraEvents, India’s largest event listing, promotion and ticketing platform, today announced their exclusive partnership with Percept Live Pvt. Ltd, a popular media and communications company, offering their end-to-end event technology solutions, online and offline ticket management, and ground management of entry of attendees at upcoming events of Percept Live across India.

Percept Live holds the IP for Sunburn, which is amongst the world’s largest and India’s top Music Festival. Percept Live has multiple other properties in different genres – Fly, WindSong, Bollywood, FightNight, and Champions of the world .

MeraEvents will provide complete end-to-end event technology platform needed for executing and completing access to the events, which includes providing requisite platforms in relation to online payment gateway plus offline sales support. The company would extend its support through digital marketing with its exclusive teams and promote the events on digital platform to reach a wider audience and enhance their existing brand visibility to the next level and ensure increased ticket sales.

Talking about the partnership, Manuj Agarwal, CEO of Percept Live Pvt. Ltd. said “We are elated to partner MeraEvents, a true end-to-end event ticketing partner, We look forward to a great business association. I find strong synergies between Percept Live and MeraEvents, and we want to leverage the end-to-end cutting-edge technology solutions offered by MeraEvents for event ticketing.”

naiduSpeaking on the tie-up, Naidu Darapaneni, Founder and CEO of MeraEvents said, “Ever since its inception, MeraEvents has been looking for partnering large companies such as Percept Live. We were constantly working towards improving our capabilities to manage ticketing and ground operations of entry of attendees of such large events. Now time has come for us to join hands with large companies and showcase our leadership in managing the ticketing and related technologies. We are going to roll out our technology products and software services to empower the MeraEvents, and are delighted to see it catapult to a global platform by its association with Percept Live. This association will enhance MeraEvents brand visibility, especially in the entertainment sector across India as well as globally. The company looks forward to a stronger association with such companies which can give us a strong foothold in the entertainment and sports sectors.

Percept Live is an entertainment, media & communications Company engaged in the business of live entertainment, sports, fashion, digital and media space. Percept Live, together with its affiliates, promotes various events like:

I. Sunburn – Asia’s biggest and most popular electronic dance music festival;
II. Bollyboom – the world’s first and biggest bollywood dance music festival;
III. Windsong – an adventure music festival;
IV. FLY – international live music festival covering multiple genres of music;
V. Fight Night – India’s first indoor boxing bouts between leading Indian and
VI. Champions of the World – a platform that brings together the most celebrated super icons in the arenas of sports, cinema, music, business entertainment and entrepreneurship. is India’s largest event listing, promotion and ticketing platform. It connects organizers, delegates, and service providers from across the country seamlessly. The platform offers smart solutions and customized marketing packages to event organizers. MeraEvents recently raised one million USD from OMICS international. MeraEvents has been ranked 25th among top 100 start-ups in India.

MeraEvents plans to go global, opening  offices in the United States, Europe, Middle East and Singapore in the next six months. The company has its presence in all the major cities in India and now will open offices in Goa, Ahmedabad, Kolkata, and Jaipur.



Chandra Mouli Koduri, co-founder of Qlarum, is a startup enthusiast and was associated with startups such as – e-grocery store and Greengridz – bigdata analytics for electrical smart grids. He is involved with Startup Weekend and Lean Startup Machine. He was a 2014 fellow of Startup Leadership program, and graduated as electronics engineer from National Institute of Technology, Bhopal in 2010. He is currently pursuing MBA from the renowned Thunderbird School of Global Management, USA.


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