That Customer Experience (CX) matters, is not news. We have all had good and bad experience as customers. And we have seen that businesses that deliver better experience to customers have a clear competitive advantage in customer acquisition and retention. If we apply the idea of economic value as presented
Welcome back to the … Hotel. Last time you were here, you had a green tea. Shall I send you the same, on the house? “Last time” I was here was for my company induction, and “this time” I had arrived after a day-long meeting, only to fly out the
Upshot.ai – Leveraging technology to add intelligence to apps and businesses Despite the recent increase in computing power and access to data over the last couple of decades, our ability to use data within the decision-making process is either lost or not maximized as all too often. We don’t have