Conscious Chemist: Revolutionizing Skincare with Science and Sustainability
9 months ago Nethrikaa GreeshmaFounded in 2019 by Robin Gupta and Prakher Mathur, Conscious Chemist has quickly become a standout in the Indian skincare market. Based in Gurgaon, this pioneering brand is on a mission to transform skincare with science-based solutions, debunking industry myths and setting new standards for integrity and effectiveness.
At the heart of Conscious Chemist are co-founders Robin Gupta and Prakher Mathur, whose dedication to developing safe, effective, and environmentally friendly skincare solutions has captured the attention of consumers and industry insiders alike. Despite a strong endorsement from a prominent influencer and interest from Shark Vineeta Singh, the brand faced skepticism from the sharks on Shark Tank India regarding its marketing strategies and growth potential, leading to no investment during their pitch.
Conscious Chemist’s diverse product range addresses a variety of skin concerns, including acne, hyperpigmentation, open pores, and overall skin glow, emphasizing safety and environmental stewardship. In November 2023, the brand secured a significant investment from Inflection Point Ventures, marking a new valuation of approximately 16 Crores and underscoring its success in serving over 3 lakh customers.
While individual sharks like Namita Thapar praised specific products for their efficacy, concerns about the brand’s promotional efforts led to hesitation from Vineeta Singh, Aman Gupta, and Amit Jain. This feedback underscores the critical role of a solid marketing strategy alongside product excellence.
The journey of Conscious Chemist illustrates the challenges and opportunities within the skincare industry, highlighting the balance between product innovation and the need for strong marketing. With recent backing from Inflection Point Ventures, Conscious Chemist is poised for further growth, promising an exciting future for this science-driven skincare brand.