“How do I find a co-founder?” This is a classic startup problem. It is always better to have 2 brains and bodies working towards achieving the success of one dream. The ideation may be solely yours but walking the road of entrepreneurship alone can be quite an arduous task. It
Masayoshi Son, currently Japan”s second wealthiest man has been inspiring everyone with his strategies ever since the dot com crash. His company Softbank, Japanese Multinational Telecommunications and Internet Corporation has operations in Broadband, Fixed-line Telecommunications, E-commerce, Internet, Technology services, Finance, Media and Marketing, and other businesses. Son recently stepped down
Isn”t it kind of contradicting? How can a company that has been around for more than 7 years, have a team strength of more than 400 people spread across 3 different offices still call itself a Startup? Well, the way we look at it in PurpleTalk is that being a
Branding might not sound right for most of the startups, as it seems to be expensive. Focus on the Quality of Product is undoubtedly a factor for success, but what lies beneath is the Brand value. Let me provide you some insight on this Mythical concept of Branding for Startups.
The best way to make a place for your startup in the market is by choosing a combination of available marketing strategies – online and offline. Different strategies work for different companies and even for different target segments. We have already spoken about the huge benefits of email marketing and
How can you stand-out from competition who also are creating equally gripping content and use the same social platform as you to promote their products / services as well? Its a tough one, isn”t it? Imagine this – Your business has “X” number of likes, and “Y” number of followers.