Category: Experts Speak
What is content marketing?
This post is the first in the series of four detailed posts on content marketing by Nischala, a content marketing expert. As much as it is a promising solution, content marketing is also a …
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Read More 8 years ago Nischala Agnihotri
Evaluating your startup idea
Chris Guillebeau in his book $100 startup says that a good test of an idea is its measure on a scale of 5 on the following 4 parameters: 1. Impact What is the impact …
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Read More 8 years ago Guest - Mayank Jain
Keka HR solutions – The name says it all!!!
Amongst the colloquial world of Telugu speaking people, Keka is word that redefines awesome. It’s a word that is used as an expression, as a statement, as an approval. And thus inspiring this new Hyderabad …
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Read More 8 years ago Janani
MELTAG- Loyalty, CRM and beyond!!
Traditional method of sales promotion model has certainly proved over the ages of its ever increasing cost, weak RoI, increasing costs over the various steps and also crucially, there is no efficient method to connect …
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Read More 8 years ago Janani
NASCCOM PRODUCT CONCLAVE 2015 – CHANCE TO CONNECT, SHOWCASE AND LEARN!!
NASSCOM PRODUCT CONCLAVE (NPC) is here again, an annual event that provides ample opportunities and a platform for the brilliant minds in the corporate world to convene. Scheduled on April 15th 2015, with less than …
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Read More 9 years ago Janani
Viral Bolt- App that lets you earn while you share!!
The focus point of businesses having an account on Facebook, Twitter, Google+ and other social media, is to drive customer engagement, increase revenue, and of course to socialize. How cool would it be have an …
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Read More 9 years ago JananiHow to keep your sanity as a business owner
As small business owners, the stress is bound to be great, especially as you have to think about almost everything. Every entrepreneur has his or her own breaking point. It could be something like being …
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Read More 9 years ago Ayyappa Nagubandi
4 Start-Ups funded at TiE Startup Heroes challenge
2015 started with a bang for the Hyderabad Startup Ecosystem. Hyderabad based eKincare and Violet Street raised huge growth funds and it was exciting to see 5 out of the 10 startups that pitched at …
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Read More 9 years ago Saritha Keshamoni
When Ask had to ask??!! – A postmortem on Ask.com
You think its light that you see at the end of the tunnel, you reach for it, and you run towards it and BAM!! It’s light alright from a train that’s speeding right towards you!! …
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Read More 9 years ago Guest - Janani R
Experience and Education, a prerequisite of starting up?
When do you think is the right time to start working on something you’re truly passionate about? When you are done with your university education? When you have gained some experience in the industry? Or …
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Read More 9 years ago Guest - Swati Sharma
