Everybody is a genius by birth, but if you judge a fish by its ability to climb a tree, you can never judge anything right!!
No two students in the school are the same; they are with different capabilities if one is good at mathematics and the other is good at English. It is difficult for the teacher to identify the gaps for each student and focus on each student.
A Hyderabad based startup called IMAX program bought a learning solution to the students through its customized books. It is a data-driven platform which identifies the learning gaps in the students and brings a maximum solution.
The IMAX program was founded in 2009 by Varun Kumar and Naveen Mandava. Naveen Mandava has done BE electronics from Visvesvaraya Technological university and public policy analysis from Pardee RAND graduate school. Before founding IMAX program, Naveen worked as Senior Manager at RUMI education private Limited. Varun Kumar is an alumnus of Indian Institute of Technology Kharagpur before he founded IMAX he was an Assistant manager at ITC limited.
Varun Kumar realized that fundamental learnings are not in a systematic way. when he met Naveen Mandava who has an experience of public policy analysis in the education sector, as no valuable companies are built in the education industry, they grabbed the opportunity, and both started this Innovative, Motivative, Application, expertise called IMAX program.
They built the learning concept by data mining, where for the offline learning they use the school assessments like formative and summative assessments. For online learning, they use analytics from the mobiles and tablets used by the students. Based on this data they print and publish the personalized books for the students. These personalized books have specific topics based on the student knowledge of the book.
As they are is a disconnect between the students and content developers, with this data-driven analysis they come up with a structure for every student, and according to that structure, the content developer will write the book. This makes easy for the teachers to find the learning gaps in the students.
IMAX creates learning genome for the students which identify the strengths and interests of the students and recommend the right content at the right time in the proper form to the right students.
It has an integrated lesson plan which focuses on each student, which tracks the progress and attendance of the students. It has raised a grant funding of 13.5 million dollars from the Michael & Susan Dell Foundation, LGT Impact and Aspada in Feb 2018.
They are now the fastest growing companies in the education sector, where they started serving 3400 children in 2013, and now It is operating for 800 schools at 3,00,000 students across the country. It is aiming to produce for 1,000,000 students in 2020. They are planning to work with K12 publishers and offer a high-quality learning program to the students.
This educational tech startup provides proper learning material, Teacher support, through Examinations and meaningful feedback it designs the students learning experience so that they reach the maximum potential. It acts as the personalized digital assistant for the student throughout the life.
India being home for millions of young kids who are growing in a digital age need a solution that can fill the gaps of redundant schooling practices, and IMAX is at the rescue of all those who are looking for a ray of hope!