MyDigiCity – Search your city from Books to Barbecues - Start-Up Hyderabad
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MyDigiCity – Search your city from Books to Barbecues

 6 years ago    

How often have you found yourself on Google searching for information in your local surroundings? Though your everyday activities revolve around the daily happening in and around you, yet you may not be fully aware of local information.  It is a known but unrecognized fact that local markets in India are hugely disrupted – people do not have access to rich local content.

Google claims about 4 in every 5 search queries are local. People search for local information like business working hours, address etc. Although there are many players in this segment who successfully manage to provide basic information to people virtually of a local business, yet the problem seems to be persisting and never ending. People are looking for more and more content with each passing day.

Now, let’s consider this situation – You plan to visit a doctor. Now, you won’t be requiring only the address or contact details of that hospital but also treatments offered, reviews of doctor, price for consultation etc., which will help you make better decisions. Another situation where you wish to  purchase an electronic gadget and obviously want to get more information like offers, EMI Facility, warranty/servicing assistance etc.

This is where this amazing Hyderabad based startup – MyDigiCity comes into picture. This is a city discovery platform focussed on Content. Users can browse through ultra-detailed listings where they have access to rich information regarding a local business.

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“We’re on a mission to digitize every business in India. We aim to provide a complete Online Marketing solution for every business to harness the full power of internet.  We have crafted a wonderful user-friendly platform where they can manage their own content and also edit their website depending on their choice. We are just not a web designing company but we strongly aim to become the technological guide to every small medium scale business person and thus bolstering them to create their own brand.” says Srivatsa, the proud co –founder of this startup.

MyDigiCity was founded in August 2015 by Mr. Srinivas Rao (Founding Chairman), an editor and a publisher. He possesses a deep understanding of the Government, Society and their underlying problems. He is a visionary, who wanted a sophisticated change in the society, which he believes can be fulfilled by technology. He is currently working on a project that will change the way people interact with the government and facilitates 100% implementation of the most powerful RTI Act. Apart from Srinivas Rao, the startup has a young execution team – Venkat (Co-Founder), Srikanth (Co-Founder), Srivatsa (CEO) and Ketan (COO). The team began their operations in Hyderabad,  and have recently expanded to Rajahmundry, Khammam and Kakinada.

team mydigicity

India upholds a whopping 48 Million Small and Medium Businesses – 2nd highest in the world. According to the Nasscom report, the SMB market is estimated to witness a year-on-year growth of 15 percent CAGR. Mydigicity offers a perfect solution for a small business’s local discovery.  Their service works in multiple packages based on the scale of business. The plans work on an annual subscription basis. Registered businesses have access to beautiful business dashboard from where they will be able to manage every inch of their online presence ranging from website content to SEO, analytics and social integrations. They will also have access to numerous templates which can be selected and updated anytime.

This startup provides solution to every local search and as a result of providing this solution, they have successfully developed a powerful CMS platform suiting to a layman and at the same time offering enhanced feature set like all popular CMS platforms out there. They believe Websites are the 21st century Yellowpages and thus have made their  systems  so powerful that they can generate a Website in surprisingly two minutes and with their super simple CMS, managing it as simple as writing a word document. Registered businesses in Mydigicity can access their business dashboard from where they can not only manage their Website but also every inch of their Online Presence.

Dashboard Features:

Powerful CMS

  • Rating and Review management
  • Deals (Coming Soon)
  • Events (Coming Soon)
  • SEO Tool
  • Bulk Email/SMS Tool
  • Switchable Templates

After starting marketing operations in Hyderabad in the month of October 2015, they bagged an incredible number of 53 clients including businesses from different domains. They did a surprisingly excellent job by selling a website to a pan shop, a local salon, a small tailor etc., and several other small and medium businesses. This startup marked their initial success when their clients said “This is exactly what we were looking for, getting and updating my business website has never been this easy.”  Apart from serving local and small businesses, today, they make websites for government organizations as well – organizations including Youth Services Department in Khammam. From a user point of view, you have access to numerous categories including shopping, financial services, housing & accommodation, freelancing, food, construction, statutory authorities, printing, miscellaneous etc.

Today MyDigiCity proves to be the yellow pages of 21st century. Make the most of these services, because the team is striving hard to get its businesses and customers authentic first hand information anytime and anywhere. They are incubated at T-Hub and do catch up with them if you are in the T-Hub area.

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