Tag Archives: content marketing

Importance of SEO For B2B Companies And Best Practices

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Companies are investing a lot of money on SEO and PPC campaigns to popularize their websites and boost their sales. It’s tough to predict SEO results for the upcoming year. The SEO strategies and related technologies are changing frequently and […]

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4 tips to streamline your online content marketing

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Social Media – the new rage for effective communication for companies. This platform has the power to either build or break a brand. With positive spread of word on social media platforms, companies can get free marketing and increased brand […]

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Top 5 mistakes startups make when planning their marketing strategy

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The secret of leadership is simple: Do what you believe in. Paint a picture of the future. Go there. People will follow. —Seth Godin, Tribes: We Need You to Lead Us When in a startup, there are several things on […]

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Content Marketing – Strategy & Hacks for startups

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Did you know that 93% of marketers use content marketing and that content shared on ‘Thursdays’ has the longest lifespan? And that 80% of business decision makers prefer  information obtained in a series of articles versus an advertisement. More and […]

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What is content marketing?

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This post is the first in the series of four detailed posts on content marketing by Nischala, a content marketing expert.   As much as it is a promising solution, content marketing is also a jargon in itself for those […]

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