Category Archives: Experts Speak

Importance of SEO For B2B Companies And Best Practices

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Companies are investing a lot of money on SEO and PPC campaigns to popularize their websites and boost their sales. It’s tough to predict SEO results for the upcoming year. The SEO strategies and related technologies are changing frequently and […]

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10 Ways To Sell Like Eminem

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It was in 2010, I was driving in the industrial area of Moulali, Hydereabad; it was my first customer meeting, my first potential sale from my first startup, and in my car I had the song from Eminem “Loose Yourself” […]

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Flexing and Stretching ideas, before starting up

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The very first step of starting up is zeroing in on the idea. Very important that the idea should connect with the founder, Resonate strongly, Inspire, and Excite. But we all know that clear observation of markets and effective pivots […]

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5 ways to increase your productivity at work

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Continuously increasing on your efficiency and productivity is a big step towards your success as an entrepreneur. “How can I increase my productivity?” is a constant question that a founder finds it difficult to answer at most times. One important […]

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5 tips how to use the concept of Neuromarketing

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Neuromarketing is a marketing strategy where the team understands how a brain works, to what kind of things, colours, items, shapes does it get attracted to. Based on the results of these questions, the marketer can set his/her analysis of […]

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NeuroMarketing – When Brain and science come together

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Neuro means brain and marketing is the art of selling products and attracting new customers. It is an age old belief that science has answers to anything and everything. Till date, marketing was known to be the creation of creative […]

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3 Invaluable Tips for Aspiring Entrepreneurs

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Very few successful entrepreneurs will tell aspiring business owners that founding and managing a business is always easy. Still, they will usually insist that it’s what they were born to do and no other kind of life would have been as satisfying […]

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4 roles every entrepreneur MUST learn to play

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Believe it or not – being a founder is a tough task. You have to think about every small and big thing, you have to please every stakeholder and be a part of every important and not – so – […]

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3 daily routine to inculcate to make a strong social media presence

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Just entering the world of social media for all your marketing efforts is not enough. You have to ensure that it is reaching to the right audience at the right time. To make it a hit, you must also make […]

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Unicorns – Need of the hour

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India has a population of 1.3 billion and is the third largest Start-up ecosystem in the World. Yet out of 177 unicorns in the world, India can boast of only 8 namely Flipkart, Snapdeal, Ola cabs, One 97 Communication (Paytm), […]

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